Consider the iconic prancing horse of Ferrari, a symbol synonymous with speed, elegance, and Italian craftsmanship. It's not just a badge; it's a statement of automotive excellence. The blue and white roundel of BMW, a nod to their aviation roots and an enduring commitment to precision engineering. It's a badge that echoes the pursuit of driving pleasure. Badges also allude to the unique characteristics of the car. Special editions, turbo badges, or the "S" for Spyder, these badges tell the story that differentiates every car from the other.
Photographing the badges of cars is something I have a lot of fun with, trying to capture the personality of the car. The badge acts as a nametag, similar to how you announce yourself when entering a room. It conveys tone, intent, and status all packed into a minor overall detail. The badge is equally important to mechanical components of the car itself.
But behind every car badge lies a narrative, a saga of dreams, innovations, and legacies. So, the next time you see that emblem on your steering wheel, remember, you're not just driving a car; you're carrying a piece of history, a badge of automotive honor.
